Autumn is approaching, the first harbingers of winter can be felt and with it the start of the winter season. In just a few weeks, skiers will be back on the mountains and with them the visibility of out-of-home advertising in the Alpine destinations will increase.
Now is the right time for brands and agencies to secure OOH placements in the ski resorts. Whether along the slopes, at lifts or at central hotspots in the ski resorts: the local presence reaches an attention-grabbing target group exactly where they spend their leisure time.
sitour International offers advertisers access to premium locations in the most important ski resorts in Europe. This allows reach to be built up across borders.
If you want to position your brand prominently in the Alpine environment next winter, you should book early - the best spots are in high demand.
On May 19, 2026, Špindlerův Mlýn became the meeting place for the mountain tourism industry: the annual conference of Czech mountain regions took place at the Hotel Harmony with record participation and top-class experts from the Czech Republic, Slovakia and Austria.
The trend towards "coolcation" is bringing fresh impetus to Alpine summer tourism. More and more people are consciously spending their summer vacation in the cooler mountain regions, creating attractive conditions for attention-grabbing brand presentations in the alpine environment.
The Alpine Ski World Cup kicks off 25/26 october in Sölden and with it the 2025/26 winter season.
Advertising in the middle of the skiing experience with iSKI. The app provides up-to-date information on slopes, lifts, weather, snow depths and ski days in over 20 countries and more than 2,000 ski resorts worldwide.
sitour offers exclusive advertising placements in highly frequented high-altitude locations
From May 6 to 9, 2025, sitour and feratel will be presenting innovative solutions for the mountain railway industry in Hall B.1, Stand 138 - make an appointment now!
The end of the winter season is approaching and many people are already thinking about the upcoming mountain summer: fresh air, green forests, lush alpine meadows, crystal-clear lakes and mountain panoramas with breathtaking views!
The 25th Conference of Czech Mountain Regions recently took place in Špindlerův Mlýn. With over 200 participants, the anniversary edition set a new attendance record.
sitour stands for decades of expertise combined with the pursuit of long-term (further) development of market-orientated media and technological innovations for mountain regions.
sitour offers individualised and tailor-made communication concepts for the perfect target group approach in the mountains.
sitour is the largest network of companies specialising in (digital) out-of-home advertising and information technologies in ski resorts and mountain sports regions in the Alps.